Bulletin

Bulletin takes a different approach to licensed sports merchandise than most brands in this space. Rather than focusing on traditional jersey-replica aesthetics, Bulletin leans into patch-based customization and streetwear-influenced design — allowing fans to express team loyalty in a way that fits more naturally into everyday casual wear.

Their patches are officially licensed and designed to be applied to hats, jackets, bags, and other garments, giving fans a modular way to add team branding to pieces they already own. For fans who find traditional fan merchandise too overtly sporty for their style, Bulletin offers an alternative that's easier to wear outside of game-day contexts.

The brand also produces finished apparel — hoodies, tees, and caps with team logos rendered in Bulletin's more design-forward aesthetic. The result is merchandise that sits at the intersection of fan identity and contemporary streetwear, which has made the brand popular with a younger demographic that follows both sports and fashion.

Browse all NHL apparel, MLB apparel, and accessories for more fan gear options.